It’s common for online applications to refer to themselves as a “platform” as soon as they have a public-facing API. Facebook is probably the biggest example of this, but it’s a fairly standard marketing tactic (I used to work for a company that did the same thing). Basically you make some public-facing endpoints, and voila, you’re now a “platform” – and developers please build stuff for us, so we can increase customer lock-in. That’s not how this actually, or ever, works – because that’s not how platforms work.
Oct 312023